August 1, 2018
ABERDEEN, SD – Dacotah Bank has promoted David Sandvig to senior vice president and chief relationship officer. The announcement was recently made by the company’s executive vice president, Robert Fouberg.
Fouberg indicated the new position is the result of numerous company initiatives. “Key recommendations from the research of four internal Academy teams include challenges to take a more customer-centric approach and to better understand and align the relationship between our products and services and our customers’ needs and expectations; build and strengthen customer and team relationships with social and strategic communications; and create an environment to continually focus on innovations affecting our customers and their expectations of their relationship with Dacotah Bank. David has demonstrated a passion to lead the company in these areas.” Sandvig began his new position July 1.
In a communique to employees, Fouberg outlined David’s new responsibilities. “He will serve as a member of the Steering Committee and is responsible for creating organizational and customer relationship strategies to maximize customer acquisition, retention and profitability across Dacotah Bank’s product and service offerings. Sandvig will serve as a strategic communication bridge, connecting strategies and activities of several diverse departments, groups and interests within the company and focusing on alignment of efforts with the bank’s Strategic Plan and Dacotah Bank’s brand representation to customers and markets.”
Sandvig expressed appreciation for the opportunity and said his first priority will be to establish a Digital Innovation Group (the DIG). “Digital innovation and transformation is disrupting the financial industry. The trajectory of change will be increasingly impactful to industry consumers and, in turn, will offer significant challenges and opportunities for community banks. In order to remain a relevant option for our customers, Dacotah Bank will need to anticipate and proactively learn about available technologies. The DIG’s objective is to create an environment and structure for engagement which facilitates communication and research, breeds ideas, and causes action that results in relevant innovation, adaptation, adoption and compatibility when and where appropriate.”
Originally from Aberdeen, David and his wife Jody and their children make their home in Aberdeen. He has served as a wealth advisor for Dacotah Bank prior to his promotion. David may be reached at firstname.lastname@example.org.